The Impact of Using Explainer Video Services for Internal Communications and Processes
The Impact of Using Explainer Video Services for Internal Communications and Processes

In today’s fast-paced digital world, effective communication within organizations is more important than ever. With employees spread across different locations and working remotely, maintaining a strong internal communication strategy is crucial for the success of any business. One tool that has gained popularity for its ability to enhance internal communications and processes is explainer videos. In this blog, we will explore the impact of using explainer video services for internal communications and processes, and how they can benefit your organization.

What are Explainer Videos?

Explainer videos are short, engaging videos that explain a concept, product, or service in a simple and concise manner. They typically use animation, motion graphics, and a compelling narrative to convey complex information in an easy-to-understand format. Explainer videos are widely used in marketing to attract and engage customers, but their utility extends beyond external communications to internal processes as well.

Enhancing Internal Communications

One of the primary benefits of using explainer videos for internal communications is their ability to convey information quickly and effectively. Unlike lengthy emails or documents, explainer videos can capture the audience’s attention and deliver key messages in a matter of minutes. This is especially useful for conveying complex ideas or new processes that may be difficult to explain in writing.

Training and Onboarding

Explainer videos are an excellent tool for training new employees and onboarding them into the organization. Instead of relying on traditional training manuals or in-person sessions, which can be time-consuming and costly, explainer videos can provide a more engaging and memorable learning experience.

Company Updates and Announcements

Keeping employees informed about company updates, changes, and announcements is essential for maintaining transparency and employee engagement. Explainer video Services can be used to communicate such information in a clear and engaging manner, ensuring that the message is effectively delivered and understood by all employees.

Promoting Company Culture

Explainer videos can also be used to promote and reinforce company culture. By showcasing the values, mission, and goals of the organization in a creative and visually appealing way, explainer videos can help employees feel more connected to the company and its culture.

Streamlining Internal Processes

In addition to enhancing internal communications, explainer videos can also streamline internal processes and improve efficiency within the organization.

Process Documentation

Explainer video Services can be used to document and explain internal processes, procedures, and workflows. By creating videos that outline step-by-step instructions, employees can easily reference them whenever they need clarification, reducing the likelihood of errors and increasing productivity.

Customer Support and FAQs

Explainer videos can also be used to provide customer support and address frequently asked questions (FAQs) internally. By creating videos that address common issues or queries, employees can quickly find the information they need to assist customers, saving time and improving customer satisfaction.

Project Management

Explainer videos can be used in project management to communicate project goals, timelines, and expectations to team members. By creating videos that outline project details, team members can stay informed and aligned, reducing misunderstandings and improving collaboration.


In conclusion, explainer videos can have a significant impact on internal communications and processes within organizations. By leveraging the power of visual storytelling, explainer videos can enhance communication, streamline processes, and improve overall efficiency. Whether used for training new employees, communicating company updates, or documenting internal processes, explainer videos are a valuable tool that can benefit any organization looking to improve its internal communication strategy.

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